Serge Normant is one of the leading hairstylists in the fashion industry today. Harper's Bazaar, W, Allure, and Vogue to name a few regularly book Normant for cover sittings and fashion and beauty stories. He has worked with some of the most respected photographers in the industry, including Richard Avedon, Michael Thompson, Patrick Demarchelier, Steven Meisel, Herb Ritts, Craig McDean, Irving Penn, James Moore, Carter Smith, Annie Lebovitz, Satoshi Saikusa and Richard Burbridge.

Serge began his career in Paris at the Bruno Pittini Salon, and then moved to work with him in New York while pursuing freelance work. He has worked with an extensive range of advertising clients, including Chanel, Estée Lauder, Clairol, L'Oreal, Revlon, Neutrogena, Lancome, Pantene, Ralph Lauren, Gucci, Dolce & Gabbana, Celine, and Yves Saint Laurent. He has led the hairstyling teams for the fashion shows of designers such as Ralph Lauren, Valentino, Christian Lacroix, Oscar de la Renta, Carolina Herrera, Donna Karan, Sonia Rykiel and L'Wren Scott.

In addition, he works regularly on celebrities such as Julia Roberts, Sarah Jessica Parker, Isabella Rossellini, Kate Hudson, Elizabeth Hurley, Reese Witherspoon, Ellen Barkin and Julianne Moore..

Serge Normant has recently published his second book Metamorphosis (2004) in which he transforms the looks of well-known actresses and models from the contemporary to the extraordinary.

His first book, Femme Fatale (2001) examines hairstyling throughout the 20th century.

Serge Normant currently resides in New York.